Free Tool
AI Visibility Checkerfor Law Firms
Enter your law firm's website URL and get an instant score showing how visible you are to ChatGPT, Perplexity, Google AI Overviews, and other AI search engines.
What the Score Measures
HTTPS, title tag, meta description, and H1 — the baseline signals every AI crawler reads first.
Canonical tag and OG image — prevents duplicate content confusion and enables rich previews.
JSON-LD schema presence, Organization identity, FAQ pages, and author markup. The biggest factor in AI citability.
llms.txt guidance file and robots.txt rules — determines if AI crawlers can actually read your site.
Why AI Visibility Matters for Law Firms
When someone asks ChatGPT “best personal injury lawyer in Dallas” or searches Google AI Overviews for “what to do after a car accident,” the firms that appear are the ones AI systems can read, understand, and trust. Most law firm websites score below 40 on the checks above — not because the content is bad, but because it lacks the structured signals AI systems rely on.
A firm with a 30/100 score and a firm with an 85/100 score may have identical practice areas and reputation — but only one of them shows up when potential clients ask AI for a recommendation.